5 Benefits of Sales Tracking Software For Pharma Industry

Since 2005, the e-detailing make inroads into the pharma landscape to add a layer of digitization on the presentation which was delivered through brochures and booklets. Initially, it was difficult for the companies to warmly-cuddle the digitization of sales conversation and convinced the sales reps to leverage it as a powerful tool. Later, the presentation on the iPad or tablet goes into the mainstream. With increasing digital preferences of physicians, the medical reps started moving in the field with the iPad in the bag. The digital sales pitches were not enough in the competitive market place to meet the HCPs, make them listen, engage in conversation, and finally convert them. That’s why pharma companies have begun supercharging the sales reps with MR Reporting Software  that optimizes the performance and makes the most out of the resources. It’s just the tip of the iceberg. The advanced software is offering a lot more in the bucket. Intrigued to know more? Let’s explor